Where micro-analysis focuses on a small local catchment area, macro-analysis relates to the property market conditions for an entire town, city, county or country.
The factors are wide-ranging and unpredictable in some cases. Here are some examples:
- Bank of England interest rates rise, leading to higher mortgage costs and lower buyer demand
- Economic growth versus a recession
- Average market property price trajectory going down, staying steady, or going up
- Market trends, such as London residents moving to rural locations, due to the availability of remote work
- Government mortgage policies such as Help-to-Buy, Rent-to-Buy and Shared Ownership